I’m Casey, a graphic designer, letterer, and illustrator with a passion for branding and packaging design. Being an East Coast girl through and through, I was born and raised in the Philadelphia area, and I got my BFA in Graphic Design from Tyler School of Art before moving across the country to the one place I swore I’d never go: California.

As it turns out, I fell in love with the West Coast, and after an exciting run working for the couture stationery shop Twig & Fig as a graphic designer and project manager, I’ve shifted gears to focus on my true passion: lettering, branding, and packaging design.

I see lettering and packaging as the perfect tools for a brand to harness to distinguish themselves, and I love to look for exciting ways to use these tools to create bespoke solutions that visually encapsulate a brand’s unique identity.

When I’m not obsessively doodling in my iPad and thinking up endless ideas for personal projects, you can find me on the beach writing my own sci-fi series, roller skating around the bay area, or taking on new hand skills like embroidery or furniture design.

For additional inquiries or to just say hi, contact me at: ccannondesign@gmail.com

Experience

firstleaf

Senior Graphic Designer • Sept 2020 to present
Brand and Packaging Design for an in-house portfolio of 400+ wines, including moodboards, concepts, brand strategy, and brand and packaging design.

Cost Plus World Market

Packaging Designer • Sept 2019 to Mar 2020
Packaging design for store brands and private label products, graphic design for in-store signage and environmental signage

Auston Design Group

Freelance Packaging Designer • Dec 2017 to Sept 2019
Label design for wine and spirits, graphic design for collateral pieces, layout design for brochures, branding and identity design, producing production-ready mechanical files

Sephora

Graphic Designer • Mar 2016 to Nov 2017
Print design, event signage & design, typesetting and layout design for educational books, illustration, typography

Twig & Fig

Graphic Designer • Aug 2014 to Dec 2015
Invitation and branding design, invitation engineering, research and development for luxury invitations, sourcing vendors and materials, project management of production team, producing production-ready mechanical files

Clients

Botabox

Rodney Strong

Bogle Vineyards

Purple brands

Constellation

Stoli

Heaven Hill

DRNK wines

Sephora

Salesforce

Credit Karma

Save Mount Diablo

SKILLS

Lettering & Calligraphy
Typography

Branding Identity
Alcohol & Spirits Packaging
Food and Beverage Packaging
Layout & Typesetting
Digital Marketing

Digital and Offset Printing