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I’m Casey, a freelance graphic designer and letterer with a passion for branding and packaging design. Being an East Coast girl through and through, I was born and raised in the Philadelphia area, and I got my BFA in Graphic Design from Tyler School of Art before moving across the country to the one place I swore I’d never go: California.

As it turns out, I fell in love with the West Coast, and after an exciting run working as a graphic designer and project manager for the couture stationery shop Twig & Fig, I’ve shifted gears to focus on my true passion: lettering, branding, and packaging design.

I see lettering and packaging as the perfect tools for a brand to harness to distinguish themselves, and I love to look for exciting ways to use these tools to create bespoke solutions that visually encapsulate a brand’s unique identity.

When I’m not obsessively drawing letterforms and daydreaming endless ideas for personal projects, you can spot me lathering myself with too much sunscreen on the beach, volunteering for my local DSA chapter, playing cooperative board games, engineering and building my own furniture (because who wants to pay $500 for particle board, am I right!?) and cooking up my own vegan recipes.

For additional inquiries or to just say hi, contact me at: ccannondesign@gmail.com

Experience

Auston Design Group

Freelance Designer • December 2017 to present
Label design for wine and spirits, graphic design for collateral pieces, layout design for brochures, branding and identity design, producing production-ready mechanical files

Sephora

Graphic Designer • March 2016 to November 2017
Print design, event signage & design, typesetting and layout design for educational books, illustration, typography

Twig & Fig

Graphic Designer & Project Manager • August 2014 to December 2016
Invitation and branding design, invitation engineering, research and development for luxury invitations, sourcing vendors and materials, project management of production team, producing production-ready mechanical files

Clients

Bogle Vineyards

Heaven Hill

Salesforce

Sephora

Credit Karma

Stoli

Rodney Strong

Purple Wine & Spirits

Online Bindery

Pocket Chefs

SKILLS

Lettering & Calligraphy
Typography
Branding Identity
Alcohol & Spirits packaging
Packaging
Digital 4-color printing
Adobe Creative Suite
Procreate