JARDIN DE VIE

Jardin de Vie is a French soap company that crafts floral, handmade soaps and is sold largely in small boutiques and local shops. Because Jardin de Vie soaps are made using all natural materials, the soap packaging and carrier case both feature organic imagery and materials. From the romance and simplicity of the soap's old botanical drawings to the rustic aesthetic of distressed wood and twine, Jardin de Vie's soap packaging pays homage to the beautiful imagery of the French countryside and combines that with the decorative ornamentation of early 1900's French design.

Client: Self-Driven
Art Direction: Paul Sheriff