LOUISIANA VODKA

Packaging Concepts

This craft vodka produced by the Lousiana Spirits Company was intended to cater to fans of American-made craft spirits. The concepts shown embody a sense of Americana through the use of native North American fauna and traditional American design aesthetics. Ultimately the product was never released; however the client has expressed a desire to repurpose the label concepts for a future spirit as yet to be determined.

Client: Stoli Group
Art Direction: Tony Auston
Illustration: Mike Gray